As dramatic disruption comes to automotive showrooms, proactive dealers can benefit greatly
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How consumers’ behavior in car buying and mobility is changing amid COVID-19
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The future of mobility is at our doorstep
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By 2030, almost all new cars will have some level of connectivity, enriching the experience for car drivers and riders while opening up new avenues for businesses to create value. As these articles explain, connectivity is one of four forces—along with autonomous driving, electrification, and shared mobility—transforming both cars and car buyers. Car dealerships, too, must evolve.
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Abdul Latif Jameel execs on the Saudi Arabian market
Cars.com’s former chief strategy officer on the digital experience
Executives share what they see—and foresee.
What’s ahead for drivers and dealers?
Thomas Furcher, Paul Gao, and Inga Maurer envision car buying in 2030. Read the transcript
expert opinions
charting the future
Trends reshaping the packaging industry
Trends
Very low
Moderate
Very high
Past 5 years
Next 5–10 years
Impact
E-commerce everywhere
Changing consumer preferences
FMCG and retail-
margin compression
1
Sustainability
Digitalization/
Internet of Things
Fast-moving consumer goods.
1
Video
See our answers
Global penetration of connected cars, 2030, % of new light-vehicle sales by connectivity level
20
40
60
80
100
L5 13
L4 13
L3 19
L2 19
L1 30
L1: General hardware connectivity The driver is able to track basic vehicle usage and monitor technical status
L2: Individual connectivity The driver uses her personal profile to access digital services via external digital ecosystems and platforms
L3: Preference-based personalization All occupants enjoy personalized controls, their own infotainment content, and targeted contextual advertising
L4: Multisensorial live interaction All occupants interact live with the vehicle and receive proactive recommendations on services and functions
L5: Virtual chauffeur Cognitive AI fulfills all occupants’ explicit and unstated needs, predicting and performing complex, unprogrammed tasks
Trends
0
Vertu Motors’s CEO on dealerships as tech companies
