The four Cs of a digital transformation
Capability driven
Click each card to learn more
Continuous
Unlike regular business transformations, which usually end once a new behavior is achieved, digital transformations are continuous, long-term efforts, as technology constantly evolves.
Competitive
A successful digital transformation builds competitive advantage by consistently deploying tech at scale, including exploring the new horizons of AI, to improve customer experience and lower costs.
CEO led
Incorporating new technologies requires cross-functional collaboration and coordinated, large-scale investments. CEOs need to be actively engaged to ensure this high level of sustained change.
Capability driven
The new look of digital transformation represents the fundamental rewiring of how an organization operates, achieved through developing organizational and technology-based capabilities.
Continuous
Competitive
CEO led
