Why some zero-based-budgeting transformations greatly outperform others.
Do: Communicate and role model There is no such thing as too much communication from leaders. It is required to build understanding and conviction among employees.
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Don’t: Make too many exceptions Every exception for complex or sensitive areas undermines the transformation’s legitimacy in the eyes of others.
Do: Dig into detail—consistently The magic is in the details. Understanding true cost drivers can uncover new opportunities. Not understanding these drivers can lead to land mines that inhibit growth.
Do: Choose the right tools for the job To make the process sustainable, you must support it with tools that reinforce the new ways of working. Spreadsheets won’t cut it.
Don’t: Sell your aspirations short Dream big. Today’s top quartile is tomorrow’s median.
